There is seemingly an app for everything today. But for small businesses, building a mobile app may not be feasible. It can be a long, complicated, and expensive process. Luckily, when it comes to web application development, there are many different options available to you. One alternative that is particularly attractive to smaller businesses is…
The importance of having an online presence is quite different now than it was in the early 90’s. Even digital marketing and digital branding have had a significant evolution over the last 5 – 10 years. Consumers used to view the Internet as a sketchy marketplace; however, your organization is seen as more trustworthy and…
The way that businesses are advertising themselves has changed significantly over the course of the last 30+ years. There are new outlets, platforms, and terms being used due to the digitalization within the world of marketing nowadays. Digital marketing and digital branding being two of the most prominent ones. Digital branding is typically used to…
Almost 60% of businesses take advantage of outsourcing a software company according to research. Why? Because it’s one way to acquire better results while saving money. When you find ways to cut costs as a business owner, it can be hard to find ones that will benefit your productivity and efficiency as well. These services…
It’s finally that time. You’ve decided that you need a new website for your business. Maybe you’ve simply decided to rebrand, and the web design must reflect as such. If you don’t already have an agency that you’re happy working with, how do you choose the right web design company for you? This can be…
As a small or medium-sized business owner, you have to wear multiple hats throughout the day. You are leading the way in your business, managing employees, constantly delegating tasks, keeping track of your financial health, and tackling your To-Do list that seems to never end. Typically, the last thing on your list is anything related…
Building a business can be hard enough. Then there can be that added pressure with your online presence to stay relevant. Some of those ways include creating content that drives traffic to your site, a consistent social media existence, and producing video content that exposes your brand well. These are all exceptionally done if you…
The age-old question for website designers and developers is, “How long does it take to build a website?” It’s not a difficult question to answer, but there are a multitude of variables that come into play for a website developer to answer properly. Though it may not be the answer you’re looking for since it’s…
Websites have more weight today than they did in the early 90s. Since everyone has access to the Internet, let alone access over their phone, your website needs to “shine like the top of the Chrysler building”. Your website should act as your sleepless salesman and marketing campaigner. All of this means that you need…